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boost communication
02
FEB
2016

4 Effective Ways to Boost Communication and Maximize Marketing

Your customers, clients and employees are confused and frustrated. They really want to understand what you’re saying – BUT. If your messages and marketing are as clear as mud then you need to clean up your act. Here are 4 effective ways to boost communication and maximize marketing. Clear...
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build your business
05
JAN
2016

Someone is Stealing Your Business, Ideas and Sales

If you think you are only as good as your last project, sale or event, you’re totally wrong! You are only as good as your NEXT project, sale or event! Someone is stealing your business, ideas and sales – and here’s how to stop them and build your business. No One Cares About Your Past...
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communicate
01
DEC
2015

How to Communicate With Your Customers, Dealers and Franchisees

Customers, dealers and franchisees are the toughest audiences of all. There is money on the line and they want something valuable. Here’s how to communicate with your customers, dealers and franchisees and get results. Stakes are High Employee and other internal audiences are easy to...
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06
OCT
2015

You Can Make Money at Trade Shows – Be Successful

If your trade show goals are to build awareness & collect sales leads – stay home. Smarter companies will eat your lunch. You can make money at trade shows. The first trade show I attended was over 30 years ago. The latest one was about a month ago. Do you want to know what’s changed?...
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21
AUG
2015

Want To Compete and Succeed in Business – Duck Off!

Unless you’re on “Duck Dynasty,” the old “duck” theory of business is a terrible strategy. Here’s the “Don’t Compete” Competition Plan. You can succeed and win. Is Your Business All It’s Quacked Up To Be? Your growth kind of – sucks. You have a solid product...
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01
JUL
2014

How to Plan a Soul-Shaking Pub or Bar Crawl

Pub or bar crawls are accepted parts of many events and conferences. Do them right and they become epic experiences that are remembered for years. Do them wrong and they become catastrophes that are remembered for years. Here’s how to plan an epic pub crawl that will go down in history. In...
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25
JUN
2014

How To Design The Next Great Event – Take Baby Steps

So, you’re rocking along. Every event comes off like clockwork. The attendance is pretty stable. You’re even on schedule. This is heaven, right? But, (there’s always a “but”) it’s all execution. As comfortable as it feels you are only going through the motions. There’s no juice, no real...
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17
JUN
2014

Rock Your Event Content Like a Superstar DJ

Here’s news you need to know: Your corporate event, conference or meeting has a lot in common with the hottest nightclubs in the world. People are there for the experience, to meet people, to move – but their attention spans are getting shorter every day. To max out the moment, keep the...
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04
JUN
2014

Don’t Lose Control – Know Your Event Freak Out Index

Inside every event planner, producer and organizer is a control freak clawing to break free. It’s good to be decisive and super-organized, but you can go too far and do some serious damage to the event and your career. How do you know if you’re a control freak? Check out your personal...
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