andy@ideagroupatlanta.com | (404) 213-4416
15
APR
2014

Harness the Power of a Cheap T-Shirt

Attendee engagement doesn’t just happen. It has to be designed into the experience of a conference, event and convention from Day One. Like a great painting, an exceptional experience needs a canvas. So let’s take an old tool and reinvent it. You can create memorable event...
07
APR
2014

How to Explain Anything – Make Them Understand

The first step in influencing anyone in business is explaining what you mean. People have to understand your ideas and how to do what you want them to do. Here’s how you can explain anything so people can actually understand you. What’s Wrong with Them? It’s maddening. You...
24
OCT
2013

Don’t Treat People Like Cattle – Surefire Tips For Better Event Signage

No one like to be treated like cattle, but that’s what poorly designed event signage does. Make sure your signage treats people like VIPs and not part of a herd. Here’s how to make better event signage that’s clear, effective and gets people where they’re supposed to go....
12