andy@ideagroupatlanta.com | (404) 213-4416
01
DEC
2015
communicate

How to Communicate With Your Customers, Dealers and Franchisees

Customers, dealers and franchisees are the toughest audiences of all. There is money on the line and they want something valuable. Here’s how to communicate with your customers, dealers and franchisees and get results. Stakes are High Employee and other internal audiences are...
06
OCT
2015

You Can Make Money at Trade Shows – Be Successful

If your trade show goals are to build awareness & collect sales leads – stay home. Smarter companies will eat your lunch. You can make money at trade shows. The first trade show I attended was over 30 years ago. The latest one was about a month ago. Do you want to know what’s...
04
JUN
2014

Don’t Lose Control – Know Your Event Freak Out Index

Inside every event planner, producer and organizer is a control freak clawing to break free. It’s good to be decisive and super-organized, but you can go too far and do some serious damage to the event and your career. How do you know if you’re a control freak? Check out your...