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22
APR
2014

Is Your Event Frozen? Build a Snowman

At last, spring has begun and the winter snow is becoming a fond (maybe!) memory. But is your last conference in the deep freeze? Did the audience go home and forget it, so everything is the same, with no change and no progress? It’s not too late to rethink your next event and...
11
DEC
2012

Measuring Your Golden Eggs

Results are a “big dang deal” – we all live and die by them. Oh how we love those golden eggs that start with R … ROI, ROE, ROR… add your metric here. But I’ve been wondering if we are making things too complicated. Are there easy ways to increase value in business? People are...