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24
MAR
2014

Keep ‘Em Hungry! Feed Them Bite-Size Event Marketing

Did you know you can make your event marketing so attractive & delicious that people can’t resist? Here’s a new marketing strategy that makes people want to register and attend. Instead of hitting them with a heavy, three-course banquet of marketing, serve them a series of...
04
MAR
2014

Transform Save the Date Emails Into Powerful Event Marketing

The single largest challenge for any event, meeting or conference is building attendance. Audience activation begins with the first email. Let’s transform the lowly Save the Date email from a useless placeholder into a powerful event marketing effort. Priority #1 Building...
10
SEP
2013

Design Your Dream Client – Find the Best and Most Profitable Business

Targeting the right customer or client is the key to effective marketing. Here’s how to identify the most profitable, rewarding clients. It’s a bold idea: Don’t search for them. Design them. A Sweet Dream Just close your eyes and your special person is there. Calm, patient,...
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