andy@ideagroupatlanta.com | (404) 213-4416
06
OCT
2015

You Can Make Money at Trade Shows – Be Successful

If your trade show goals are to build awareness & collect sales leads – stay home. Smarter companies will eat your lunch. You can make money at trade shows. The first trade show I attended was over 30 years ago. The latest one was about a month ago. Do you want to know what’s...
01
JUL
2014

How to Plan a Soul-Shaking Pub or Bar Crawl

Pub or bar crawls are accepted parts of many events and conferences. Do them right and they become epic experiences that are remembered for years. Do them wrong and they become catastrophes that are remembered for years. Here’s how to plan an epic pub crawl that will go down in...
25
JUN
2014

How To Design The Next Great Event – Take Baby Steps

So, you’re rocking along. Every event comes off like clockwork. The attendance is pretty stable. You’re even on schedule. This is heaven, right? But, (there’s always a “but”) it’s all execution. As comfortable as it feels you are only going through the motions. There’s no juice,...