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30
MAY
2013

Six Ways To Make Award Ceremonies Faster, Shorter & More Rewarding

Have you ever had the indescribable joy of sitting next to the world’s most annoying person on a six-hour flight? That’s how most people feel about award ceremonies. They are an ordeal for both the winners and the lose … – well, the other people in the audience. What we need are...
01
MAY
2013

Want a Better Meeting Message? Get Three Cows, a Ladder and a Can of Paint!

Three cows, a ladder and a can of paint – it’s a classic success strategy for creating a powerful message that helps people to understand and value your event, trade show or marketing campaign. How do you create a powerful message? We’ll talk bovine business plans in a minute....
23
APR
2013

Steve Jobs Was the Master of Meaning – And You Can Be One, Too

Steve Jobs wasn’t too concerned about how he grabbed your attention. He wasn’t above being theatrical, putting on a show or even making fun of himself. All he wanted was for you to pay attention. You can be a master of meaning and get the results you need. He was a...