andy@ideagroupatlanta.com | (404) 213-4416
22
APR
2014

Is Your Event Frozen? Build a Snowman

At last, spring has begun and the winter snow is becoming a fond (maybe!) memory. But is your last conference in the deep freeze? Did the audience go home and forget it, so everything is the same, with no change and no progress? It’s not too late to rethink your next event and...
15
APR
2014

Harness the Power of a Cheap T-Shirt

Attendee engagement doesn’t just happen. It has to be designed into the experience of a conference, event and convention from Day One. Like a great painting, an exceptional experience needs a canvas. So let’s take an old tool and reinvent it. You can create memorable event...
24
OCT
2013

Don’t Treat People Like Cattle – Surefire Tips For Better Event Signage

No one like to be treated like cattle, but that’s what poorly designed event signage does. Make sure your signage treats people like VIPs and not part of a herd. Here’s how to make better event signage that’s clear, effective and gets people where they’re supposed to go....