andy@ideagroupatlanta.com | (404) 213-4416
04
MAR
2013

The “W” is Silent – Why No One Asks, “Why?”

Want to make your marketing, event or communication more valuable? Provide content and an experience that people can’t find anywhere else. It begins by asking the most important question. This is a true story. We were sitting in that strange twilight that’s unique to being...
27
FEB
2013

Forget Competitions – Attendees Just Want to Play Around!

Your next event belongs to gamers. I don’t mean a bunch of geeky teenagers indulging their fantasies until their skin clears up. These gamers are the majority of the people in the audience, the trade show, workshops, weddings and your customer base. Are business games and...
18
FEB
2013

Great Content is Like Cooking Collard Greens

  Do you dream of something intriguing, spicy and with just enough of an edge to keep you interested? Do you wish you could find something that got better and better and kept you coming back for more? We’re talking about creating great content – and cooking collard greens! I...