andy@ideagroupatlanta.com | (404) 213-4416
04
MAR
2014

Transform Save the Date Emails Into Powerful Event Marketing

The single largest challenge for any event, meeting or conference is building attendance. Audience activation begins with the first email. Let’s transform the lowly Save the Date email from a useless placeholder into a powerful event marketing effort. Priority #1 Building attendance should eclipse anything else....
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24
FEB
2014

ATTENTION – Are You Ready for Prezi?

Prezi is the latest presentation tool that can transform content into an amazing, adventurous trip. Or it can literally make people nauseous and looking for a “sick-sack.” Here’s how to plan a Prezi presentation and use it well. Fly Through Your Ideas Prezi is an online presentation tool that helps you create dynamic...
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16
FEB
2014

Make Your Career into a Selfie

According to the Associated Press, about 400 billion photos have been shared on Facebook since its launch a decade ago. Even though that may seem like social media trivia, that idea’s a powerful strategy to improve your career. Make your career into a selfie. Snap! Selfies are those quick self-photos people take...
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07
FEB
2014

Grab Them And Hold Them – Tell Business Stories That Move People

This just in: Current business buzz is all about “storytelling.” Some companies consider it the number one business skill leaders should master. Why? Stories engage people and motivate change. They make people feel and act! Here are some new storytelling techniques to move people, audiences and business. Let Me Tell...
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31
JAN
2014

How to Plan a Corporate Event in Las Vegas

More than 20,000 conventions and events were held in Las Vegas in 2013. It’s a destination that almost every corporation and meeting planner has considered. Las Vegas knows how to handle events, but like going to a casino you have to know how the game is played. Here’s how to plan a corporate event in Las Vegas. Las...
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24
JAN
2014

Plain Talk About Clear Content – Shakespeare Tells You How

What are you trying to say? If the audience doesn’t understand, you’re wasting time. Let Shakespeare show you how to make content clear and understandable. Shakespeare Invented “Business Speak” Shakespeare was more than one of the world’s most famous writers – he invented statistics, manufactured quotes and made up...
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17
JAN
2014

How to be a Terrible, Horrible, No Good, Very Bad Speaker

Even with a great topic and valuable content you can sabotage your presentation with bad advice and habits. Here’s how to have the best presentation ever. Step 1 – don’t be a Terrible, Horrible, No Good, Very Bad Speaker! Don’t Crash & Burn There’s no joy or satisfaction in watching someone crash and...
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10
JAN
2014

Three Ways to Keep Your Presentation Fresh – The Magic Is You!

You may be an executive presenting to different groups or to the same audience several times a year. Here’s how to keep presentations fresh and effective. No more stale presentations! Just follow these tips from Willard The Wizard. Willard The Wizard The name “Willard the Wizard” is legendary in the field...
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03
JAN
2014

Why People Hate Your Event Name Tags + Ways To Make Them Better

Event name tags don’t have to be a “necessary evil.” They can be readable and effective. Here’s how to make better name tags people will like and wear. It starts by putting the focus on the main purpose. Pity The Poor Attendees As attendees move through a conference, association meeting, corporate event or trade show,...
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